Partner Campaign Briefing
A shared brief that aligns brand, partner, and trade rules before creative or kits begin.
Co-marketing fails when each side writes a separate brief. We run a structured briefing that locks offer mechanics, brand hierarchy, retailer constraints, and what each partner will fund or supply.
Sessions stay practical: SKU lists, store types, Thai/English claim limits, and approval paths. You leave with one document both teams can sign off — not a deck that drifts after the meeting.
Ideal before festive joint promos, retailer anniversary events, or distributor-funded displays that need brand guardrails.
Included
- Stakeholder intake for brand and partner
- Offer and claim rules worksheet
- Retailer and fixture constraints checklist
- Signed shared brief (PDF)
- Recommended next service step